
Empowering artists in the digital age
The transformation of the musical industry in this digital age will enable artists to take greater control over their career. With the coming of digital

The role of record labels in shaping music genres
Many record labels have increasingly improved with the strategic actions which has been influenced by the evolution of music. These labels, through careful selection of

The Essence of Music in Deepening of Memorization
Music has an incredible ability to deepen our cognitive functions, especially when it comes to memorizing different concepts in arts, sciences and even in different

Every Music has a Message
Listening to music, whether secular or Christian, is an experience that should be beyond the mere act of hearing, just like we usually do most

How record labels facilitate global music fusion
Many record labels play a pivotal role in shaping the outlook of global music by fostering cross-cultural relationships between artists. In a period of unparalleled

How Do Local Music Tell Our Story
In Nigeria, local music becomes a window through which we weave together the diverse stories, traditions, and cultures of our people. This begins from the

How record labels nurture talent from discovery to stardom
The world has at the moment become more musical, entertaining and have journeyed from an unknown artist to a household name which often experience complex

The future of record labels in the age of artificial intelligence and virtual artists
Innovation has for many decades become part of the music industry. From the advent of vinyl to the rise of streaming platforms, each technological shift
Nani Boi: An Artist Beyond Musical Magic
The Nigerian multifaceted artist, Nani Boi, whose real name is Nnaemeka Charles Eze is well known for his significant contributions to the entertainment industry as

Make Music Your Personal Guide
When you begin your day, grappled by the numerous activities, music should rather be made an integral part of what would make you feel alive

When Music Becomes Our Portal of Therapy
The very first time I truly felt the healing power of music, was in 2014, while I was in the pain of losing someone who

The role of female artists and record executives in challenging industry norms
The music industry has in the past been formed by male views, with traditional gender roles influencing everything from the types of music promoted to

How Does Music Inspire Creativity?
You’d likely believe that music in itself is a portal of creativity. This is to say that music has an inherent ability to inspire creativity,

Building a Musical Career
Building a musical career is a complex journey that requires talent, dedication, and strategic planning. Primarily, this process is not merely about producing music but

The struggle for creative control in music industry
It has been an agelong and contentious struggle for creative control in the music industry, with artists and record labels often at odds over the

The impact of streaming platforms on record labels and artists’ revenue models
The music industry has over a decade undergone a volcanic shift, which has been occasioned by the rise of streaming platforms that have drastically altered

How single releases are changing artist-label relationship
Between the liveliness of city streets, a platform echoes with din and blends into a raucous masterpiece. Momentary ray ships of towering apartments for starring

The ethics of music marketing among record labels, and branding
Our music industry in this era, has been shaped by marketing strategies, which simply play a vital role in streamlining the artist’s public persona and

Every Music is a Product of Thoughtful Thinking
Music is an art form and also a manifestation of thoughtful thinking, beautifully woven from the threads of human experience, emotions, and intellectual creativity. The

Making Lyrics From the Pit of Emotions
Central to the opinions of many artists who have granted interviews on different occasions, is the question of how they are most often inspired when